Selling in the Digital Age for Hamilton Company
The following is a list of useful links mentioned in the course. The nature of the Internet is that things are always changing and should you come across a link that no longer works please report it to us.
Thanks and enjoy.
Tuesday, August 21, 2012
LOCATE AND DEVELOP PROSPECTS AND CUSTOMERS
| Introduction and Assessment | ||
| Sales Concepts, Inc. | ||
| Selling isn’t easy.
Without proper training it can be harder than it needs to be. Sales Concepts provides sales training seminars and programs, public sales training, customized sales training, trade show sales training, phone sales training and individual training. |
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| Video we show at beginning of the course. | ||
| Here is what the creator of the video has to say about it. | ||
| Social Media in Plain English | ||
| Methods for maximizing the power of the Internet | ||
| My Yahoo! | ||
| My Yahoo – What’s New | ||
| My Yahoo – Help Page | ||
| iGoogle (iGoogle has been discontinued and will not be supported after November 2013) | ||
| How to set up an iGoogle homepage. | ||
| MSN | ||
| Excite | ||
| Top Personalized Start Pages | ||
| Search Engines-Find what you need to succeed | ||
| Google Advanced Search | ||
| Google Blog Search | ||
| Google News Search | ||
| Google Alerts | ||
| Google Maps | ||
| Yahoo! | ||
| Yahoo! Advanced Search | ||
| Bing | ||
| Bing Advanced Search | ||
| Ask | ||
| About | ||
| Dogpile | ||
| “All the best search engines piled into one.” Dogpile is a metasearch engine that fetches results from Google, Yahoo!, Bing, Ask.com, About.com and several other popular search engines, including those from audio and video content providers. It is a registered trademark of InfoSpace, Inc. | ||
| Duck Duck Go | ||
| DuckDuckGo is a general purpose search engine like Google or Bing.
• Get way more instant answers We don’t track you! (Illustrated guide.) |
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| BizJournals | ||
| The Business Journals’ sites features local business & industry news from 41 different markets around the nation along with a full menu of tools to help business owners and operators manage their businesses more successfully. | ||
| Exalead | ||
| Exalead® is a global software provider in the enterprise and Web search markets, and the maker of CloudView, the industry’s top platform for Search-Based Applications (SBAs). Exalead’s clients include leading companies such as AFP, American Greetings, Steelcase, Yellow Pages Group, and Friendster. Every month, 100 million users rely on Exalead for unified information presentation, reporting and search. | ||
| KartOO | ||
| KartOO ranks among the most powerful search engines. For each query the metasearch engine compiles a comprehensive selection of websites and sorts them by relevancy with the use of proprietary algorithms. KartOO assists users in finding the most appropriate website for a given query without delay. The outstanding quality and relevancy of KartOO’s results page is produced by our semi-automated validation process. | ||
| Newslink.org | ||
| All Your News In One Place. Sign Up Today & Read The News You Love. | ||
| Patch | ||
| Patch is a community-specific news and information platform dedicated to providing comprehensive and trusted local coverage for individual towns and communities. | ||
| Quintura | ||
| While viewing the Quintura Cloud, you can visually navigate and easily refine in order to find relevant information faster and more efficiently! | ||
| Topsy | ||
| Topsy is a realtime search engine powered by the Social Web. Unlike traditional web search engines, Topsy indexes and ranks search results based upon the most influential conversations millions of people are having every day about each specific term, topic, page or domain queried. | ||
| Touchgraph | ||
| They say a picture is worth a thousand word. See the web! The TouchGraph Google Browser reveals the network of connectivity between websites, as reported by Google’s database of related sites. | ||
| YIPPY | ||
| Some web services store and utilize your personal information in ways you may not approve of, or even be aware! At YIPPY, your privacy and protection are our focus. We won’t track your activity on our platform, store your history in our browser, monitor or record your searches, store copies of your email, or collect any more personal information than you volunteer. We also won’t sell your personal information to advertisers for profit. If you’re looking for a service you can trust, look no further. | ||
| ZABASEARCH | ||
| Telephone Numbers and Addresses Revealed Free. No Registration Required. Instant Results.
Three Times More Residential Listings than White Pages Phone Directory |
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| Twingine | ||
| This cool web site compares searches from Google and Yahoo! Side by side at the same time. | ||
| Yabigo | ||
| Yabigo.com provides the search results from Yahoo, Bing and Google with one simple search, and compares the results side by side. | ||
| Zuula | ||
| Search 9 search engines at once. | ||
| http://ctrlq.org/rss/ | ||
| The RSS search engine will help you discover RSS feeds on the web around your favorite topics. Read details here. | ||
| Directories-What’s available and how to use it. | ||
| Spoke | ||
| Spoke makes it easy for business people to discover and gain access to other business people via detailed contact information and professional networking. Spoke’s business data and detailed contact information allows users to identify, research and access the right individuals at all levels of an organization. Information on over 60 million people across more than 2.3 million companies gives Spoke members the contact and detailed background information they need to maintain and grow their network and penetrate target accounts.From Spoke “About Us” page. | ||
| Wiki about Spoke.com | ||
| Manta | ||
| Manta provides free company profiles & company information on U.S. and International companies, including market research reports, business news, and resources. | ||
| About Manta | ||
| Data.com | ||
| Formerly know as Jigsaw. Data.com isn’t just another list. It’s fresher, more-accurate B2B data designed to pump insight right into your Salesforce workflow. It’s your foundation for success—the DNA of a winning business. | ||
| About Data.com | ||
| Lead411 | ||
| Lead411 provides business email lists, company addresses, executive emails, and phone numbers. | ||
| Infobel | ||
| A list of international telephone directories. Infobel provides access to telephone directories for more than 200 countries and contains links to white pages, yellow pages, business directories, and email directories. Which of these are available depends upon the country. | ||
| Open Directory Project | ||
| The Open Directory Project is the largest, most comprehensive human-edited directory of the Web. It is constructed and maintained by a vast, global community of volunteer editors. | ||
| Hoovers | ||
| D&B Company, puts you on the fastest path to business. We deliver comprehensive insight and analysis about the companies, industries, and people that drive the economy, along with the powerful tools to find and connect to the right people to get business done. | ||
| Wikipedia | ||
| The free encyclopedia that anyone can edit. | ||
| Zoom Info | ||
| Founded in 1999, ZoomInfo is a Web-based service that extracts information about people and companies from millions of published resources on the Web. Using an advanced natural language processing technology, ZoomInfo scans nearly every news article, press release, company Web site, and SEC filing published on the Internet, everyday. The information is then processed into a usable, searchable database of people summaries. | ||
| Wiki about Zoom Info | ||
| Using social networks to find and develop prospects | ||
| What is a Social Network? | ||
| LinkedIn strengthens and extends your existing network of trusted contacts. LinkedIn is a networking tool that helps you discover inside connections to | ||
| LinkedIn “About Us” Page | ||
| LinkedIn Tools | ||
| LinkedIn’s Official Youtube Channel | ||
| Set up your LinkedIn news feed with RSS | ||
| Visualize your connections with LinkedIn Maps | ||
| Your InMap is an interactive visual representation of your professional universe, based on the relationships between your connections.
We use information about how people in your network are connected to you and each other to create your personalized map. Groups like colleagues, people you went at school with, or friends are separated into color-coded clusters, as people within these groups are also interconnected with each other. With your InMap, you can visually understand how to better leverage your professional network to help pass along job opportunities, seek professional advice, or gather insights. |
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| LinkedIn’s status updates more effectively | ||
| Wiki about LinkedIn | ||
| LinkedIn for Dummies | ||
| Facebook is a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an unlimited number of photos, post links and videos, and learn more about the people they meet. | ||
| About Facebook | ||
| Facebook Fact Sheet | ||
| Wiki About Facebook | ||
| Guide to B2B Facebook Pages | ||
| 12 Ways to Use Facebook Professionally | ||
| 32 Ways to Use Facebook for Business | ||
| Groups vs. Pages – What’s the difference? | ||
| How to set up friends lists on Facebook | ||
| 10 Examples of B2B Facebook Fan Pages | ||
| Additional resources and trends | ||
| alexa.com | ||
| Free web traffic metrics, top sites lists, site demographics, hot urls, and more… | ||
| List of More Social Networking Sites | ||
| For the Analytical People | ||
| All the Web 2.0 Stats you can handle. | ||
| Mashable | ||
| Social Media news blog covering cool new websites and social networks: Facebook, Google, Twitter, MySpace and YouTube. The latest web technology news, via RSS daily. | ||
| Magntize | ||
| Magntize provides you a free, slick website that acts as your digital business card. | ||
| Slideshare | ||
| SlideShare is the best way to share presentations, documents and professional videos. | ||
STRENGTHEN ONGOING CUSTOMER RELATIONSHIPS
| Blogging – How can it help you sell? Should you do it? | |||
| WordPress | |||
| WordPress is a state-of-the-art publishing platform with a focus on aesthetics, web standards, and usability. WordPress is both free and priceless at the same time.More simply, WordPress is what you use when you want to work with your blogging software, not fight it. | |||
| Blogger | |||
| Google’s blogging platform. Create a blog. It’s free. | |||
| Posterous | |||
| The easiest way to blog. Blog by sending email! | |||
| Problogger.net | |||
| New to Blogging? You Need ProBlogger’s Guide to Your 1st Week of Blogging. | |||
| Your personal brand. How do your customers see you? | |||
| What is a brand anyway? | |||
| There’s lots of talk now days about brands. We’re told that organizations and even people have brands and that if you’re not building your brand then you’re so 1998. With all the hubbub surrounding the concept you may be wondering what exactly a brand is? | |||
| Copyblogger.com | |||
| Copy writing tips for online success. | |||
| Knowem | |||
| KnowEm allows you to check for the use of your brand, product, personal name or username instantly on over 575 popular and emerging social media websites. Grab your name and secure your brand before someone else does. | |||
| Click here for examples of blogs | |||
| Staying in touch with Twitter, its true strength. | |||
| Twitter for B2B Marketers | |||
| Understanding what Twitter is, and more importantly, why you’re using it.
Twitter can be a platform to develop yourself and your company as a knowledgeable outlet within your industry. |
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| Oneforty.com | |||
| A Better Way to Discover Twitter Apps oneforty is your Twitter outfitter, with tons of resources for all things Twitter. Currently tracking 1990 apps that make Twitter even better. | |||
| Counting Twitter Messages | |||
| Twitter 101 | |||
| Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter. | |||
| StockTwits | |||
| Receive information regarding the stocks you choose as soon as it happens via Twitter. StockTwits is an open, community-powered investment idea and information service. | |||
| TweetDeck | |||
| TweetDeck: a simple and fast way to experience Twitter. | |||
| Hootsuite | |||
| Save your time and your sanity. Monitor and post to multiple social networks, including Facebook and Twitter using the HootSuite dashboard. | |||
| Bitly | |||
| Bitly helps you share, track, and analyze your links. | |||
| YouTube can help you sell. | |||
| YouTube | |||
| The Official YouTube Blog | |||
| Wiki about YouTube | |||
| How To Set Up A YouTube Channel or YouTube Account | |||
| Vimeo | |||
| Vimeo is a respectful community of creative people who are passionate about sharing the videos they make. We provide the best tools and highest quality video in the universe. | |||
| Staying in touch with Email | |||
| Cooler Email | |||
| CoolerEmail was the first to make it easy to “build, send and track” emails and we’ve led the way in email marketing ever since.We serve tens of thousands of clients around the globe and deliver millions of permission-based emails each and every day. With an award-winning system, unmatched ease-of-use and courteous customer service, CoolerEmail looks forward to serving your email marketing needs. | |||
| Constant Contact | |||
| Email marketing software that makes it easy to create professional HTML email campaigns with no tech skills. Sign up for a 60-Day FREE trial | |||
| MailChimp | |||
| MailChimp makes it easy to design and send beautiful emails, manage your subscribers and track your campaign’s performance. We take fancy–schmancy tools like segmentation, a/b testing and ROI tracking, and we turn them into something anyone can use. | |||
| Etiquette on the Net – Some Do’s and Don’ts | |||
| Email Etiquette | |||
| How to make a positive impact when sending email. | |||
| Pulling it all together with a sales oriented home page. | |||
| Course Summary, Trends and How To Stay Informed | |||
| Top 6 Social Media Marketing Goals | |||
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Interesting Things You May Like to Know… |
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| The 101 Most Useful Websites | |||
| Here are the 101 most useful websites.
The sites mentioned here, well most of them, solve at least one problem really well and they all have simple web addresses (URLs) that you can easily learn by heart thus saving you a trip to Google. |
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| Social Networking Your Next Tradeshow | |||
| Here is a neat infographic on how to use social media before during and after your next trade show. | |||
| Internet Wayback Machine | |||
| Browse through over 150 billion web pages archived from 1996 to a few months ago. To start surfing the Wayback, type in the web address of a site or page where you would like to start, and press enter. Then select from the archived dates available. The resulting pages point to other archived pages at as close a date as possible. Keyword searching is not currently supported. | |||
| Gethuman | |||
| Need a company phone number? Other tips or information?
GetHuman is the ultimate consumer tool with phone numbers, shortcuts, reviews, tips, and more for companies worldwide. |
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| History of the Internet in a Nutshell | |||
Have a favorite page not represented here? Tell us about it and why you like it and we will post it.
